The Toothbrush That Finally Gets It Right
If you’ve ever owned an electric toothbrush, you’re familiar with the many frustrations. Batteries that give up after just a few days. Bulky chargers and adapters that take up precious space in your carry-on. Plastic heads that end up in landfills. And handles that somehow always seem to gather toothpaste gunk.
For years, we’ve been told that electric toothbrushes were “innovative”. But in reality, most new models focused on small add-ons — an extra mode, a Bluetooth connection — while overlooking the real problems.
That’s why SURI caught our attention. The brand set out to entirely reimagine the toothbrush, and their latest model — the SURI 2.0 — builds on the award-winning SURI 1.0 with smarter features, more power and thoughtful design refinements. The result is a brush that’s genuinely unique. One that makes daily routines more effective, and even enjoyable!
Here’s why we think it’s a game-changer.
1. Built for Travel, Powered to Last
As busy people, our editors love that the SURI 2.0 is built for life on-the-go. With over a month of battery life, you can confidently toss it in your toiletry bag without the charger — even for extended trips. About half the size of a traditional electric toothbrush, it includes a compact UV-light travel case that eliminates 99.99% of bacteria in just one minute, keeping your brush hygienic wherever you go. And when it does need charging, USB-C makes it effortless — no bulky adapters, no special cables, no fuss
2. Thoughtful, Award-Winning Design
The SURI 2.0 pairs cutting-edge performance with distinctive design. The minimalist, modern style has already earned design awards, but it’s the thoughtful details that truly stand out. The magnetic wall or mirror mount keeps your sink clear and dry, while the sleek aluminum body rinses effortlessly and feels solid and premium in your hand.
3. Clinically Validated Cleaning Power & Protection
What impressed us most is what’s inside the SURI 2.0 Toothbrush. At its core, the motor delivers 33,000 sonic vibrations per minute. Despite that strength, it’s whisper-quiet, so you won’t disturb anyone during your early-morning routine. And the new touch-sense pressure sensor gives you a gentle nudge if you’re brushing too hard, helping protect your enamel and gums.
4. Sustainable by Design
Did you know that humans throw away 4 billion toothbrushes each year? That’s enough to circle the earth 12 times. Most electric brushes are especially wasteful. But SURI has changed that. The plant-based heads mean that far less is going to landfill. Customers can return used plant-based toothbrush heads in prepaid compostable mailers, where they’re separated, sterilised and recycled into new materials for 3D printing or other products.
5. Trusted by Thousands
Plenty of brands make big promises — very few actually live up to them. With over 800,000 customers, the SURI toothbrush is the highest-rated electric toothbrush online. It’s rated 4.7 out of 5 by over 12,000 reviewers, with users praising its effective cleaning, enjoyable brushing experience, long battery life and convenient wall-mounted holder. Add in design and sustainability awards, and it’s clear this isn’t just another shiny gadget on your bathroom shelf.
Final Thoughts
Overall, we believe the SURI 2.0 is everything a modern toothbrush should be — powerful, gorgeous, with a battery that lasts for weeks. With the SURI 2.0, you finally get the toothbrush you’ve always wanted — built to last, and worthy of a permanent spot in your daily routine.
